GHL Overview

4 lessons covering what GHL is, how to make money with it, CRM basics, and account types.

✓Lesson 1

What is GoHighLevel?

🏗️ All-in-one marketing & CRM platform — no code needed
📊 2M+ businesses use it, with 633+ features
8 Feature Categories
▸Marketing Automation
▸Sales Funnels & Landing Pages
▸CRM & Pipeline Management
▸Membership Sites & Courses
▸SMS & Email Marketing
▸Appointment Booking
▸Automated Invoicing
▸Integration with Other Tools

✓Lesson 2

How You Make Money

Path 1: Direct

Path 2: White Label

Rebrand GHL as your own platform. Sell under your brand.

⚠️MAP Policy: Cannot advertise below $97/month

3 Business Models

Service Provider

Sell done-for-you GHL setup, automations & management.

CRM User

Use GHL for your own business operations and growth.

Snapshot Seller

Sell pre-built GHL template snapshots to other agencies.

Income Ranges

Role	Income
Automation Architect	$500–$5,000/build
GHL Systems Specialist	$800–$3,000/mo
GHL Support for SaaS Agencies	$800–$4,000/mo
Onboarding Specialist	$1,000–$3,000/mo
Email Marketing	$250–$1,500/project
A2P Compliance	$75–$300/project
Funnel Builder	$500–$5,000/project
SMS Strategist	$600–$1,800/mo

✓Lesson 3

CRM Overview

🔗

app.gohighlevel.com

The CRM interface is your command center. Master the dashboard layout, contact views, pipeline management, and conversation inbox before diving into automations.

✓Lesson 4

Agency vs Sub-Account vs SaaS

$97/mo

Starter

▸ 3 Sub-accounts
▸ Core features
▸ No SaaS/WhiteLabel

$297/mo

Unlimited

▸ Unlimited Sub-accounts
▸ Full feature access
▸ No SaaS/WhiteLabel

$497/mo

SaaS

▸ Unlimited Sub-accounts
▸ SaaS/WhiteLabel
▸ Rebilling enabled

Quick Identification Guide

If you see: See Automations tab→ Sub-Account view

If you see: Can Switch Business→ Agency view

If you see: See SaaS pricing→ $497 plan

Module Quiz

✅ 10/10

Click any question to reveal the answer.

Continue to Module 1 →